Stars

The initial name was the Fort Worth Star, and it did not have the success Carter had expected. Given the fact that the newspaper was losing money severely, Carter took the decision of buying its competitor the Fort Worth Telegram, and this is how the Fort Worth Star Telegram came into being at the beginning of 1909. Between 1923 and the aftermath of the Second World War, The Fort Worth Star Telegram covered one of the largest distribution areas in the South of the United States.

West Texas, New Mexico and the western part of Oklahoma were reading the Fort Worth Star Telegram during the period. In 1948, the newspaper supported and actually put into practice the creation of the first television station in Texas, WBAP-TV. The Carter family continued to run the newspaper for three more decades, but in 1974, they sold it to Capital Cities Communications, the group that also bought the ABC TV network. The Fort Worth Star Telegram changed owners again as the Capital Cities/ABC group was purchased by The Walt Disney Company.

It was only in June 2006 that the Star-Telegram came into the possession of its present owner. The circulation area of the publication is surely reduced as compared to its early history, but the situation is explainable given the large number of newspapers, magazines and tabloids that serve the American market daily. The newspaper can also be accessed online, and it is the oldest American publication with Internet operation. Presently, the Fort Worth Star Telegram undergoes all sorts of market adaptations both in the electronic and the paper format so that it may be perceived as both reader friendly and quality promoter.

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